Author Mike Faricy joins us to discuss launching a new series in a different genre in this edition of The Author Biz.
Have you considered a second series?
A new series in the same genre is something most authors either have or will try at some point. But how about a new series in a different genre? Many experts warn against it, but today’s guest, indie author Mike Faricy successfully launched a second series in a much different genre in 2015.
When we spoke with Mike last July, he mentioned The Corridor Man, a yet to be published and MUCH different new series he planned to release in the fall. That series is now up to four books, and he’s learned a few things that he shares with us in this episode.
If you’re not familiar with Mike, he’s best known for his popular Dev Haskell PI series, which currently stands at 14 books. He’s built a large and loyal fan base for the series, which features large doses of humor. As you’ll hear during the interview, the Corridor Man series is much grittier than the Dev series and that presented some very specific branding and marketing challenges for the books.
We get into some of those challenges and what Mike learned from dealing with them in today’s 45-minute episode, as well as topics like email lists, author websites, BookBub, launch plans, and even audiobooks.