It’s easy to get lost in the world of book marketing. In this episode, Chris Syme helps us to keep it simple, focusing on what really matters, which is following the marketing plan that is right for you.
In this week’s episode, developmental editor and writing coach Alida Winternheimer joins us to discuss how to find the right editor for the right stage of your writing process.
Author’s Honorée Corder and Brian Meeks consider the marketing mindset that they believe is critical to being able to market your books effectively in today’s crowded market as well as their new book, The Prosperous Writer’s Guide to Finding Readers.
In the very first episode of our new Author Biz How-To series, author MD Cooper, aka, Michael Cooper shares his techniques for making money from Facebook ads.
This week’s show is all about your email list, and we’ll cover it from the basics of why you should have one, to the specifics, of things like how often to send and why.
This week’s guest is Larissa Reynolds, an email marketing guru who enjoys nothing more than helping authors make the most of their relationship with readers through their email lists.
We start with the why question. Why should authors have an email list? Then we delve into things like how to attract subscribers, how often to email those subscribers, the importance of something called your sender reputation. We consider mobile, and why you should assume that most readers will see your email on a mobile device, why you might want to check your formatting several times a year and more.